PitPat

PitPat is a UK-based pet technology company founded in 2014 and headquartered in Cambridge. The company specializes in dog wellness products, including GPS trackers and activity monitors, aimed at enhancing pet safety and health. With a team of vets, technologists, and dog lovers, PitPat focuses on improving dogs' fitness through direct-to-consumer sales and partnerships with pet insurers and food brands. PitPat offers a variety of dog-focused hardware and app-based tools. Their GPS tracker provides real-time location updates, lifetime cellular connectivity, and activity monitoring features. The activity monitor tracks exercise levels, distance, calories burned, and more, functioning like a "Fitbit for dogs." Additional products include dog food, treats, and a weighing bowl for calorie measurement. The companion app offers personalized feeding recommendations, health tracking, and family sharing features, all designed to support dog owners in keeping their pets healthy and active.